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Amazon’s Growing, Changing PPC Business in 2019

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Double Your eCommerce Business in the Next Year

...by requesting the most effective growth and profitability strategies we've unearthed from 5+ years of studying successful stores.

Today I’d thought we’d talk about something that’s been in the news recently: Amazon’s growing PPC business. Their PPC division has nearly doubled over the last year, and I’ve got Marshall Hayes of Amplio Digital here to talk about what’s been going on. Marshall knows the Amazon PPC world really well, and he explains what’s changing, what this means for sellers, and what we can expect in the future.

You’ll learn:

  • What’s going on with Amazon’s PPC business
  • The new targeting options they recently rolled out
  • Their two main ad types
  • The average return on ad spend for Amazon advertising

 

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(With your host Andrew Youderian of eCommerceFuel.com and Marshall Hayes of AmplioDigital.com)

 

What Was Mentioned

 

Flickr: AddADot Images

Posted on: March 15th, 2019

Andrew is the founder of eCommerceFuel and has been building eCommerce businesses ever since gleefully leaving the corporate world in 2008.  Join him and 1,000 vetted 6 and 7-figure store owners inside the eCommerceFuel Community.

Double Your eCommerce Business in the Next Year

...by requesting the most effective growth and profitability strategies we've unearthed from 5+ years of studying successful stores.
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