Hey there!

This week I chat with Jake Cohen from Klaviyo about fascinating trends he’s seeing around email marketing as well as cover headlines from the world of eCommerce and business.  Enjoy!

– Andrew

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In the News

Shopify Reports Surging Volume for Stores via Twitter

  • Reporting sustained volume near Black Friday/Cyber Monday levels
  • Stock has gone from $340 to $600+ in a matter of weeks

Many Merchants Report Biggest Day EVER as Stimulus Checks Hit Accounts

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  • April 15th, 16th represented the best day EVER for a number of merchants in our Community

Amazon Slashes Commission Rates for Affiliates 

  • Some cuts are very deep, like from 8% to 3% in the furniture category
  • Rate cuts went into effect April 21st

Amazon Reportedly Leveraging Seller Data to Launch Competing Products (Hat Tip to Mike Ketcham)

  • “We knew we shouldn’t….but…we are making Amazon branded products, and we want them to sell.”

Google Makes Their Shopping Ads Free

  • The Google Shopping tab results “will consist primarily of free product listings”
  • Likely still need to pay for ads to get premier placement in Shopping

U.S. House Passes $484 Billion Coronavirus Bill, Ready for Trump’s Signature

  • Fresh batch of $310 billion in funding for the PPP program that had run dry
  • Also includes $75 billion for hospitals and $25 billion for COVID-19 testing

Employers are Fighting with Unemployment

  • Some employees are asking to be laid off as UI benefits are more lucrative than wages
  • New UI benefits add an additional $600 per week to previous benefit levels

Looking for Capital and/or Mentorship?

If you’re interested in long-term funding from a team that also has the skills, eCommerce rolodex and battle-tested knowledge to help you grow, you need to check out eCommerceFuel Capital.

Andrew Youderian
Post by Andrew Youderian
Andrew is the founder of eCommerceFuel and has been building eCommerce businesses ever since gleefully leaving the corporate world in 2008.  Join him and 1,000+ vetted 7- and 8-figure store owners inside the eCommerceFuel Community.

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