Conor Lewis has a really cool story. He is the Founder of GetTheFort.com, a magnetic pillow fort that he designed, crowdfunded, and brought to market in under a year. What’s really cool about Conor though is that he is entirely self-taught on eCommerce, but still managed to build a huge audience through social channels by tapping into his previous branding, design, and video experience.
In this episode, we dive into how Conor was able to pull off a super-successful $2.8 million Kickstarter campaign, how he built his 80,000 subscriber email list, and what he learned about Facebook groups through this launch. Conor is a great reminder of what you can get done in a short amount of time if you can hustle hard and have the drive to make it happen.
Photo credits to FORT’s Kickstarter page.