The 2026 eCom Trends Report
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After spending years in the software space owning non-eCommerce businesses, Lee Lichlyter went on the search for the perfect business. Lee is now the owner of CameraReadyCosmetics.com, and today he joins the show to discuss the process of buying and taking over the business, including the criteria he stuck to and the length of time it took to find a business that fit within that criteria.
You’ll learn:
- Lee’s background in tech and SaaS
- The criteria he stuck to when searching for the perfect business
- How long it took him to find a business that met his criteria
- The process of buying and taking over the business
(With your host Andrew Youderian of eCommerceFuel.com and Lee Lichlyter of CameraReadyCosmetics.com )
What Was Mentioned
Post by Andrew Youderian
Founder and Chief Instigator, eComFuel
Andrew quit an early finance job to sell CB radios online — an admittedly unorthodox career path. It set him on a course to found and sell multiple businesses, host a decade-running podcast, lecture at Harvard Business School and create eComFuel, the leading community for 7- and 8-figure online business owners. Andrew is fascinated with branding, AI, building community, investing and growing meaningful businesses that don't require sacrificing what truly matters.
