The 2026 eCom Trends Report
Top Report Findings: This is our sixth Trends Report with 300 owners representing $3.5...
Today I am joined by Tyler Jefcoat, the CEO of Seller Accountant, an accounting firm that specializes in accounting and bookkeeping for online sellers. Tyler has a ton of experience in the eCommerce field, and today we’re diving deep into due diligence and how you can get your business ready for sale from a financial and accountant standpoint.
Take a listen as Tyler walks us through some of the things that have completely killed deals on the table, how to build trust with potential buyers (and maximize the money in your pocket), and when you need to start getting really obsessive about tracking your inventory. If you think due diligence is the opposite of a super sexy topic, you might think differently if it means you’ll be making an extra 6 figures on a deal!
You’ll learn:
- Tyler’s background and area of focus. (2:45)
- The size of deals that Tyler’s team helps with. (6:00)
- The cost in money and time to have a firm like Tyler’s come in for an audit. (7:00)
- Where businesses take the most liberties when it comes to due diligence. (9:00)
- The biggest thing that can over-inflate a company’s value or erode trust with buyers. (12:45)
- How to best prep for the diligence process as a seller. (17:00)
- How to deal with accounting errors. (25:40)
- The best way to calculate the cost of goods sold. (29:45)
- The options to work with Seller Accountant and who their ideal customer is. (35:55)
- Lightning round with Tyler. (38:20)
(With your host Andrew Youderian of eCommerceFuel.com and Tyler Jefcoat of SellerAccountant.com)
What Was Mentioned
- Tyler Jefcoat: Website
- eCommerceFuel Forum
- One Click Upsell – Increase Sales 15%+ with Pre-and Post-purchase Upsells. (On average, Shopify users increase sales 15% immediately after installing the app!)
- A2X – Simplify your bookkeeping, eliminate the guesswork, and automate.
Image credit to Megan Rexazin from Pixabay.
Ideas Worth Sharing:
“Your job as the seller is to be so clean and transparent with your communication that you cut that anxiety off at the pass. - Tyler Jefcoat Tweet this “The more idiot-proof you can make it to follow your logic, the more you can lower their anxiety and get more value.” - Tyler Jefcoat Tweet this “You know your financials are good if you can pick a moment in time and independently validate those balance sheet numbers.” - Tyler Jefcoat Tweet this “Just have a logic that is easy to follow.” - Tyler Jefcoat Tweet this
Post by Andrew Youderian
Founder and Chief Instigator, eComFuel
Andrew quit an early finance job to sell CB radios online — an admittedly unorthodox career path. It set him on a course to found and sell multiple businesses, host a decade-running podcast, lecture at Harvard Business School and create eComFuel, the leading community for 7- and 8-figure online business owners. Andrew is fascinated with branding, AI, building community, investing and growing meaningful businesses that don't require sacrificing what truly matters.
