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The ECF Benchmark: A Performance Index for Store Owners

How can we arm the “rebel force” or smaller merchants with the similar AI and data sets that Amazon has? In this episode, Jake Cook, co-owner of Tadpull.com, explains this and more. Listen in as we cover topics such as the benefit of creating an index, what metrics an index tracks, and how this can help the community going forward. Jake also shares what it was like cruising around the USA in a van over the summer during a pandemic.

You’ll learn:

  • Why we built this index
  • What metrics the index tracks
  • How we are hoping this is going to help us and the community going forward

Subscribe: iTunes | Stitcher

(With your host Andrew Youderian of eCommerceFuel.com and Jake Cook of Tadpull.com)

What Was Mentioned


Andrew Youderian
Post by Andrew Youderian
Andrew is the founder of eCommerceFuel and has been building eCommerce businesses ever since gleefully leaving the corporate world in 2008.  Join him and 1,000+ vetted 7- and 8-figure store owners inside the eCommerceFuel Community.

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