5 Key Principles to Increase Your Conversion Rate

Francis Teo is from ConversionsGuaranteed.com is a bonafide wizard in the world of Conversion. He has become the go-to authority in the eCommerce fuel forums for all things Conversion, A/B split testing, optimization and more.

This week I’ve invited Francis onto the show to have a discussion about what he believes are the most crucial tactics to increasing your conversion rates.

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Here’s What You’ll Learn

  • The number one value of a homepage that Francis would split test before anything else.
  • How critical the value proposition is and how it can be the foundation to building a better business.
  • The benefits of usability testing to determine if there are friction issues in your website.
  • How to guide the eye path of a user and designing a page with that in mind..
  • How merchants should be thinking when they are putting together a product selection.

What Was Mentioned

This Week’s Winner

Each week we’ll be rewarding one special listener with a prize from one of our previous contributors. This week, we’re giving away a stylish and patriotic T-shirt from DeclarationClothing.com

Congratulations to Dillon Carter for winning this week’s prize!  Please reach out to us via the contact methods below to claim your prize. Now you can celebrate American history and look cool doing it! Enjoy it Dillon and thanks so much for listening.

Want to Be Featured on the Show?

Reach out to us with your questions or feedback for the show, and submit any first sale announcements or other progress achievements!

Andrew Youderian
Post by Andrew Youderian
Andrew is the founder of eCommerceFuel and has been building eCommerce businesses ever since gleefully leaving the corporate world in 2008.  Join him and 1,000+ vetted 7- and 8-figure store owners inside the eCommerceFuel Community.

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