Even the Gurus Struggle: Ezra Firestone on Building Zipify Apps

It’s easy to forget that people in positions of influence and thought leadership face challenges just like the rest of us—especially because it’s rare for them to open up about hardships they face. But today, Ezra Firestone of SmartMarketer.com joins the show to give us all a look at the struggles he has had while getting his software business, Zipify Apps, off the ground. Listen in to hear him paint a more accurate picture of the problems entrepreneurs face and what it really takes to get a business up and running.

You’ll learn:

  • The challenges of the SaaS model
  • Where you can get the best return on ad spend
  • Why Ezra was considering shutting down Zipify Apps
  • A missed opportunity for most businesses

 

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(With your host Andrew Youderian of eCommerceFuel.com and Ezra Firestone of SmartMarketer.com)

 

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Flickr: pmtick

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