The 2026 eCom Trends Report
Top Report Findings: This is our sixth Trends Report with 300 owners representing $3.5...
If you’ve noticed recently that your emails are not being read or clicked through as often as usual, you are not alone. Today on the show I have Daniel Reifenberger, our resident ECF email marketing expert and the Founder and Chief Strategist at YourLoyalTribe.com, to walk us through what has been going on in the world of email marketing—and of course, how you can improve your email deliverability metrics.
Listen in as Daniel breaks down the audit he did on eCommerceFuel’s email deliverability, and hear my raw, unscripted reaction to the data as I hear it for the first time. We also discuss what the auditing process was like, what the overall email marketing landscape looks like today, and tips for improving your email deliverability.
You’ll learn:
- What the email marketing landscape looks like today. (3:50)
- What the email audit process looked like. (10:00)
- All about DNS records and what to look for. (15:00)
- How Daniel uses DMarcian and GlockApps. (21:00)
- What Daniel found through the eCommerceFuel audit. (25:45)
- YourLoyalTribe.com’s services. (39:55)
- Lightning round with Daniel. (42:10)
Subscribe: iTunes | Stitcher | Amazon
(With your host Andrew Youderian of eCommerceFuel.com and Daniel Reifenberger of YourLoyalTribe.com)
What Was Mentioned
- Daniel Reifenberger: LinkedIn
- YourLoyalTribe.com
- The Ultimate Deliverability Guide
- GlockApps
- DMarcian
- eCommerceFuel Forum
- Fulfil.io
- One Click Upsell – Increase Sales 15%+ with Pre-and Post-purchase Upsells. (On average, Shopify users increase sales 15% immediately after installing the app!)
Image by talha khalil from Pixabay.
Ideas Worth Sharing:
“There’s been a 60% increase in spam since the beginning of the year.” - Daniel Reifenberger Tweet this “It’s not a problem until all of a sudden it's a problem for somebody.” - Daniel Reifenberger Tweet this “Open rates are being artificially inflated, depending on how many iOS users you have on your list.” - Daniel Reifenberger Tweet this
Post by Andrew Youderian
Founder and Chief Instigator, eComFuel
Andrew quit an early finance job to sell CB radios online — an admittedly unorthodox career path. It set him on a course to found and sell multiple businesses, host a decade-running podcast, lecture at Harvard Business School and create eComFuel, the leading community for 7- and 8-figure online business owners. Andrew is fascinated with branding, AI, building community, investing and growing meaningful businesses that don't require sacrificing what truly matters.
