The 2026 eCom Trends Report
Top Report Findings: This is our sixth Trends Report with 300 owners representing $3.5...
Are you wondering where to put your money this year when it comes to paid traffic? Jesse Pujji is the founder of Gateway X, a venture studio and holding company that builds and launches companies from scratch, and the co-founder of Ampush, a growth marketing company that connects the right consumers with the right brands, and he knows his stuff when it comes to the growth space and running a business.
In this episode, we get right into why Facebook might not be the devil that it is often made out to be, why TikTok might actually be the second coming of Facebook, and all the weird and wonderful ways that businesses can leverage the platform to grow their business. We also talk about why Jesse is a huge fan of affiliate marketing, how he manages his affiliates, and the details of hiring and balancing being in the business with leading the business.
You’ll learn:
- Why Facebook might not be the enemy that most make it out to be. (3:45)
- What Ampush has seen when it comes to Facebook advertising. (11:55)
- What has changed in the growth landscape in the last year. (12:40)
- Whether it’s possible to have a profitable presence on TikTok. (15:30)
- How to grow meaningfully through affiliates. (20:20)
- What roles Jesse wishes he would have hired sooner. (32:35)
- How he juggles leading and creating. (40:00)
- How Gateway X was born. (46:55)
(With your host Andrew Youderian of eCommerceFuel.com and Jesse Pujii of Ampush.com)
What Was Mentioned
- Jesse Pujii: Twitter | LinkedIn
- Ampush
- Gateway X
- Growth Assistant
- eCommerceFuel Forum
- One Click Upsell – Increase Sales 15%+ with Pre-and Post-purchase Upsells. (On average, Shopify users increase sales 15% immediately after installing the app!)
- A2X – Simplify your bookkeeping, eliminate the guesswork, and automate.
Image credit to Pexels from Pixabay.
Ideas Worth Sharing:
“I think of a Facebook impression as a piece of real estate.” - Jesse Pujji Tweet this “The challenge to brands out there is: where is the opportunity and where can you find it?” - Jesse Pujji Tweet this “TikTok to me feels like the second coming of Facebook.” - Jesse Pujji Tweet this
Post by Andrew Youderian
Founder and Chief Instigator, eComFuel
Andrew quit an early finance job to sell CB radios online — an admittedly unorthodox career path. It set him on a course to found and sell multiple businesses, host a decade-running podcast, lecture at Harvard Business School and create eComFuel, the leading community for 7- and 8-figure online business owners. Andrew is fascinated with branding, AI, building community, investing and growing meaningful businesses that don't require sacrificing what truly matters.
