eComFuel Podcast
Not Your Typical Business Show
The eComFuel Podcast (formerly known as the eCommerceFuel Podcast) features weekly conversations with entrepreneurs who are doing the impossible—building thriving businesses AND rich, meaningful lives.
Expect to geek out on business tactics, swap financial wisdom, share family wins, and hear the occasional story of adventures gone awry.
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Episodes
The 7 Must-Follow Rules for Hiring a Marketing or Design Agency
If you run your business by yourself or even if you have grown to a point that you have a small team running it, most likely you have looked at hiring a company to help you with various tasks such as marketing or design. This experience can be either the best decision you ever made or a horror story that makes you leery of ever outsourcing again. It can be quite a daunting task to find the right group that will not cause massive headaches and problems for your company.
Life as an eCommerce Vagabond with David Couillard
One of the biggest perks of being an eCommerce business owner is the ability to work anywhere in the world. David Couillard, founder of HardCases.ca works from the comfort of his 23' Airstream trailer with his family in tow.
The Secret to Making More Money with Free Shipping
In the world of Amazon Prime, free shipping has become an expected standard for most online shoppers. For most of the bigger retailers, this does not pose any significant threat to their bottom line. But how can the smaller eCommerce owners compete in that environment? Shipping has been a topic that we've discussed briefly in the past, but today, we are talking about how you can offer free shipping as a merchant, without absolutely murdering your profitability.
Sourcing Products, Foreign Bank Accounts & More in China
Just the mention of China can bring up varied reactions from most people. A lot of people may think of China as an over-populated country with huge cities. Others know it as a place where most of their products comes from. Culturally, it's a bit of an enigma. But to those of us in the eCommerce world, China is incredibly relevant with boundless opportunities for growth in your business.
A Behind-the-Scenes Look at the Private Forum with Laura Serino
If you are a part of our private eCommerce forum or have been thinking about joining up, then you may have wondered just how we review and accept new members. If you've ever wanted to emulate the copy from our site, you'll meet the voice behind the content, our Community Manager Laura Serino.
How to Make Gut Level, Intuition-Based Decisions
As an entrepreneur, one of the best tools in your tool box is your intuition. While analytics and data are the best foundation for decision making, they are sadly not available in every situation. If you can tap into your gut instinct when faced with issues like potential new hires to investments, it will save you time, money and grief for years to come.
Making the Leap to Full-Time Entrepreneurship
Every entrepreneur dreams about transitioning to working full-time on their business. Coming up with the right strategy for this transition can be a daunting task. Do you quit your job to work on your business, or do you work on your business as a side project while still working full-time? Regardless of how you go about it, making the leap to full-time is daunting. Bill D'Alessandro and I answer these and other related questions as we share our experiences becoming full time entrepreneurs.
Facing the Business Doldrums: 6 Questions to Ask When Your Business Stalls
Most entrepreneurs worry about how to continue growing their business once they hit the inevitable plateau. For many companies, this happens once they hit the high six to low seven figures. If your business has tapered off and you can't seem to move the needle, here are six key questions you need to ask yourself to determine your next step.
Paid Traffic in 2015 – Facebook, Pinterest, Google & More
Figuring out which paid traffic option to focus on for your business can be a struggle. We talk to paid traffic pro Ezra Firestone of SmartMarketer.com about executing a strategy that will drive multiple streams of traffic to your business.
Offering Coupons without Killing Your Profitability
Some buyers will always look for the best deal around instead of the best product or brand available. They will price shop, compare and search for coupons, never developing any brand loyalty in their quest for the lowest price. While it can be tempting to blast coupons out all over the internet, using coupon affiliate sites to grab the attention of the bargain buyer can do more harm than good.
Takeaways from the 2015 IRCE Conference
If you attended this year's IRCE (Internet Retailer Conference and Exhibition) this past month in Chicago, you undoubtably walked away with lots of new ideas to bring to your business. But if you weren’t able to attend, then you're in luck! Bill D’Alessandro joins me today to discuss the events of the conference. We talk about our biggest takeaways, the challenges and some surprising insights we gained from the world’s largest eCommerce conference and exhibition.
Starting and Running an Impactful Mastermind Group
If you've ever considered joining or starting a Mastermind group, you know that they're often rife with problems. From choosing a schedule that works for everyone to staying on top of your take-aways and tasks, these groups vary in success for individuals. But if run correctly, a mastermind can be one of the best things that has ever happened to your business.
The Story Behind Woot! & Meh.com with Matt Rutledge
Unless you have been living under a rock, you've heard that “laughter is the best medicine” at least once in your life. But did you know it's also the cure-all for a prosperous business? In the world where a majority of entrepreneurs are constantly fearful of offending their customers, Matt Rutledge, founder of Woot.com, showed everyone that potential buyers like it when you're funny.
Buying and Monetizing Exact Match Domains with Michael Jackness
Finding the right domain for your business can be a long process and one that requires a smart strategy. Questions abound when it comes to finding the right domain. Should you find an exact match domain? If your top choice is already claimed, should you try and buy it? We dive into the best methods for finding and buying domains and clarifying the difference between spammy names and exact matches.
