eComFuel Podcast
Not Your Typical Business Show
The eComFuel Podcast (formerly known as the eCommerceFuel Podcast) features weekly conversations with entrepreneurs who are doing the impossible—building thriving businesses AND rich, meaningful lives.
Expect to geek out on business tactics, swap financial wisdom, share family wins, and hear the occasional story of adventures gone awry.
Episodes
Paid Traffic in 2015 – Facebook, Pinterest, Google & More
Figuring out which paid traffic option to focus on for your business can be a struggle. We talk to paid traffic pro Ezra Firestone of SmartMarketer.com about executing a strategy that will drive multiple streams of traffic to your business.
Offering Coupons without Killing Your Profitability
Some buyers will always look for the best deal around instead of the best product or brand available. They will price shop, compare and search for coupons, never developing any brand loyalty in their quest for the lowest price. While it can be tempting to blast coupons out all over the internet, using coupon affiliate sites to grab the attention of the bargain buyer can do more harm than good.
Takeaways from the 2015 IRCE Conference
If you attended this year's IRCE (Internet Retailer Conference and Exhibition) this past month in Chicago, you undoubtably walked away with lots of new ideas to bring to your business. But if you weren’t able to attend, then you're in luck! Bill D’Alessandro joins me today to discuss the events of the conference. We talk about our biggest takeaways, the challenges and some surprising insights we gained from the world’s largest eCommerce conference and exhibition.
Starting and Running an Impactful Mastermind Group
If you've ever considered joining or starting a Mastermind group, you know that they're often rife with problems. From choosing a schedule that works for everyone to staying on top of your take-aways and tasks, these groups vary in success for individuals. But if run correctly, a mastermind can be one of the best things that has ever happened to your business.
The Story Behind Woot! & Meh.com with Matt Rutledge
Unless you have been living under a rock, you've heard that “laughter is the best medicine” at least once in your life. But did you know it's also the cure-all for a prosperous business? In the world where a majority of entrepreneurs are constantly fearful of offending their customers, Matt Rutledge, founder of Woot.com, showed everyone that potential buyers like it when you're funny.
Buying and Monetizing Exact Match Domains with Michael Jackness
Finding the right domain for your business can be a long process and one that requires a smart strategy. Questions abound when it comes to finding the right domain. Should you find an exact match domain? If your top choice is already claimed, should you try and buy it? We dive into the best methods for finding and buying domains and clarifying the difference between spammy names and exact matches.
6 Tips for Preventing Entrepreneurial Burnout
As an entrepreneur, it is very easy to get caught in the trap of saying yes too often in an effort to chase down new opportunities. If you aren't careful to quell that entrepreneurial spirit from time to time, you'll inevitably hit the famous entrepreneur burnout. Here's how not to postpone important tasks, anger your family and end up in a full entrepreneur meltdown.
Big City vs. Rural: Where Should You Run Your Business?
Ever hear the saying, "Location, location, location!" Though it's a phrase coined by realtors hoping to move some fixer uppers in a prime neighborhood, even entrepreneurs are often stuck on where to run their business from. From networking opportunities and potential investors to income tax rates, it's often a balance between what a business needs and what an owner wants.
Building a Fashion Brand with Miracle Wanzo
Building a fashion brand is hard. First of all, you need a lot of money and connections to be able to sell big brand name clothing. Secondly, it's difficult to design and produce your own fashion line. Perhaps more importantly, it's nearly impossible to break into the fashion scene and actually make any money.
Mobilegeddon & Underrated SEO Techniques with Rand Fishkin of Moz
Traditionally, most eCommerce owners have thought that creating original content is all that's needed to improve their SEO and increase their Google rankings. But in this data-driven world, innovative content alone is not enough to ensure the success of your brand.
How to Run Efficient, Highly Automated Warehouses
So you decided to make the jump and own your own warehouse. You found the ideal location, built it out according to your specifications, finished stocking it, and your first order just came in. Now all you have to do is figure out how to run it, from keeping track of stock, employees and order statuses.
A Beginner’s Guide to Starting and Setting Up A Warehouse
Drop shipping is quickly becoming a thing of the past, whether those of us that use the model like it or not. It's easier than ever to find economical and efficient ways to own the entire ordering process, from packing to shipping, by incorporating the newest developments in fulfillment technology.
How to Pay Less in Taxes Without Going to Prison
Taxes. The one word that most entrepreneurs dread even thinking about, let alone going through the process of filing. If unprepared, a business owner can feel like taxes are a dark cloud looming over them. However, there are many legal ways that entrepreneurs have found how to reduce the amount of taxes they need to pay, but also the time spent organizing and preparing them.
How to Start Selling on Amazon with Matt Clark
eCommerce business owners often get caught in the trap of considering Amazon to be one of their biggest competitors. They spend too much time and money fighting against the tide of loyal and secure Amazon customers. Yet many business owners don’t realize that Amazon is an incredible resource for getting your brand and products known.