The 2026 eCom Trends Report
Top Report Findings: This is our sixth Trends Report with 300 owners representing $3.5...
Podcast | Episode 408
Headhunters, Puerto Rico Tax Savings & The Ultimate Adventure Business
Josh Cauley is the owner of ShipHaven.com and a long-time ECF member who I just recently had the opportunity to meet in person. Josh currently resides in Puerto Rico, and he joins me today to talk about how living there benefits him financially, how he has built a true adventure business, and how he utilizes headhunters to help him grow and scale.
Listen in as we talk about the difference between a headhunter and a recruiter, how Josh has used both to earn a 95% staff retention rate, and the questions he uses during the hiring process to vet candidates. You’ll learn why he moved to Puerto Rico, how he manages to stay productive while also traveling, and key insight into why he doesn’t believe that selling on Amazon is sustainable long-term for most eCommerce businesses.
You’ll learn:
- What Josh has been up to in the business world. (3:00)
- His current take on Amazon and what the future is for ShipHaven.com. (7:10)
- Why he uses recruiters when hiring and the types of roles he fills. (9:50)
- The difference between a headhunter and a recruiter—and where to find a headhunter. (11:55)
- How to prep a headhunter to find and excite the right people. (16:30)
- The questions that Josh uses during the hiring process. (21:10)
- How he ended up in Puerto Rico. (27:00)
- How he makes sure his team feels appreciated. (34:00)
- How often Josh travels while also running his business and how he stays productive. (37:50)
- Lightning round with Josh. (42:10)
(With your host Andrew Youderian of eCommerceFuel.com and Josh Cauley of ShipHaven.com)
What Was Mentioned
- Headhunter Agency Josh Uses and Loves (ECF Members Only)
- ShipHaven.com
- Performancemods.com
- AmplicellNutrition.com
- eCommerceFuel Forum
- Klaviyo
- One Click Upsell – Increase Sales 15%+ with Pre-and Post-purchase Upsells. (On average, Shopify users increase sales 15% immediately after installing the app!)
Image credit to ShipHaven.com.
Ideas Worth Sharing:
“They can literally change the rules overnight and put you out of business.” - Josh Cauley Tweet this “The most important aspect of business is hiring people who are talented and who can help grow and scale the company.” - Josh Cauley Tweet this “We want to make sure that it’s a good fit for them and a good fit for us.” - Josh Cauley Tweet this
Post by Andrew Youderian
Founder and Chief Instigator, eComFuel
Andrew quit an early finance job to sell CB radios online — an admittedly unorthodox career path. It set him on a course to found and sell multiple businesses, host a decade-running podcast, lecture at Harvard Business School and create eComFuel, the leading community for 7- and 8-figure online business owners. Andrew is fascinated with branding, AI, building community, investing and growing meaningful businesses that don't require sacrificing what truly matters.
