eComFuel Podcast
Not Your Typical Business Show
The eComFuel Podcast (formerly known as the eCommerceFuel Podcast) features weekly conversations with entrepreneurs who are doing the impossible—building thriving businesses AND rich, meaningful lives.
Expect to geek out on business tactics, swap financial wisdom, share family wins, and hear the occasional story of adventures gone awry.
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Episodes
The 80/20 of eCommerce Copywriting
Arman Assadi has worked on copywriting projects for well-known entrepreneurs such as Neil Patel, Timothy Sykes, and others. He also has experience running a 7-figure eCommerce store, so I asked him to come on to talk about the 80/20 of eCommerce copywriting. We also discuss how to work more productively by understanding your brain type, as well as differences among crowdfunding platforms.
Attacked on Amazon with 5-Star Reviews
With Amazon cracking down on illegitimate reviews, unscrupulous players have a new weapon in their toolkit: attacking a listing by posting loads of fake, positive reviews. The worst part is it can be effective, as Zac Plansky unfortunately discovered. In this episode, I talk with Zac about the attack and how he was finally able to get his account reinstated after a stressful suspension.
A Candid Update on the Job Board: Traffic, Full Stats & More
Today’s episode is a follow-up to one I did back in June about the eCommerceFuel Job Boards. It’s been a while since I launched that project, and I wanted to share some updates to document the journey so you can get a behind-the-scenes look at the good, the bad, and the ugly when it comes to launching something from scratch.
Fighting Onerous Sales Tax with the Online Merchant’s Guild
If you’re involved in the ecommerce space, you’ve surely noticed that it’s becoming harder and harder to stay 100% compliant when it comes to sales tax. Between the recent Supreme Court case and Amazon tax issues, quite honestly, it’s getting to be a real pain.
How to Succeed at the Subscription Revenue Model
Today I’ve got LemonStand’s Ross Paul on the show to talk about subscriptions—namely in the ecommerce space. LemonStand is a shopping cart company based in Vancouver, Canada, and as the company’s VP of Growth, Ross knows his stuff when it comes to building a successful subscription model. We dive right in to talk about which businesses can benefit from this model, billing issues people run into, and how to make sure you retain as many customers as possible. Tune in to hear it all now!
Cultivating Better Mental Health as Entrepreneurs
Being an entrepreneur can be really hard at times. You get the rollercoaster highs and lows, and it can take a massive strain on the mental faculties. Today Sherry Walling of Zen Founder talks to us about depression with entrepreneurs and how to maintain a good sense of mental health as a founder.
Radical Financial Honesty: Sharing the P&L with Your Team
Today we've got Lee Cook and Jake Cook on the show, the cofounders of Tadpull, as well as one of their leadership team members, Hannah Jerome, talking about how they operate an open company, specifically how they share all of their financials with their team members, which is a pretty radical thing to do.
Streamlining FBA Prep & Kitting with Custom Software
Patrick Barnhill of Specialist ID is doing some innovative things with how he packs and preps product, especially for FBA. On today's episode he shares practices he put into place at his warehouse for using custom software to streamline his processes, reduce errors, and be able to handle more inventory and order flow. If you're into kitting or getting new processes in place, Patrick is just the inspiration you need.
Getting 20x ROAS with Facebook Retargeting Ads
Reza Khadjavi is the Founder of Shoelace, which specializes in retargeting, especially for Shopify stores. We cover a lot of ground in terms of what kind of return on add spend you can expect to see with retargeting, desktop versus mobile, and if you should be layering all sorts of additional demographic attributes on top of your retargeting to improve your ad spend.
Misunderstanding China
Nathan Resnick of Sourcify is here today to talk all things China. We dive into a lot of interesting aspects of China since Nathan travels there frequently and has a ton of knowledge to offer on the topic. We're covering everything from the environmental policies being put in place to the ways you can export your own product to sell in the Chinese marketplace.
5 Facebook Ad Mistakes to Avoid
Over the last three months, I've jumped into learning the in's and out's of Facebook ads to help grow the email list for our job board. Thankfully I had some key Facebook experts from the community help along the way but that didn't prevent me from making some mistakes. Today I'm sharing 5 big mistakes and one very important lesson I learned along the way.
